11302NAT Certificate IV in Social Media and Digital Marketing
Certificate IV in Social Media and Digital Marketing
Thinking of turning your time scrolling into a career? A Certificate IV in Social Media and Digital Marketing will help you build essential skills in digital marketing. By the end of this course, you’ll be ready to land an exciting, entry-level job in social media.
Course Code: 11302NAT
CRICOS Code: 117245G
Delivery mode: Blended delivery
100% online study is available for domestic students
Course Duration: 1 year
Location: Sydney campus or online
Overview
The Certificate IV in Social Media and Digital Marketing will empower you with the skills you need to kickstart an exciting career in digital marketing. You’ll learn foundational skills in social media, including how to define target audiences, set up campaigns, review social media performance and more.
This qualification will help you develop the practical, hands-on skills that employers are looking for. You’ll learn how to use industry-respected tools such as Meta Business Suite, TikTok Business Center, CapCut, Hootsuite and more. You’ll also discover how to use social media to promote yourself and build your own personal brand.
Whether you’re looking to begin your career in digital marketing or learn important marketing skills to further your business, this course is designed to provide you with hands-on, practical skills. You’ll be equipped to be an effective Digital Marketing Assistant, Community Manager, Social Media Coordinator and more.
"Thanks to studying at ACBI, I am now working as a digital marketing specialist with Vicinity Centres.
I definitely wouldn't have been able to do it without this course! It really has taught me a lot. I am having regular catch ups with all the centre marketing managers where I teach them things I learned from my trainer and the course!"
I definitely wouldn't have been able to do it without this course! It really has taught me a lot. I am having regular catch ups with all the centre marketing managers where I teach them things I learned from my trainer and the course!"
Matthew
Digital Marketing Graduate
This course is offered in partnership with
Get your course guide
What You'll Learn
Social Media Management
Brand Collaborations
Client Management
Social Media Advertising
Performance Marketing
Personal Branding
92%
Demand for digital marketing skills in 5 years
80%
Australians stated that they currently use social media in their daily lives.
Â
34%
Jobs will be automated in the next three years
This qualification is perfect for people looking to kickstart their career in social media and digital marketing.
This Certificate IV in Social Media and Digital Marketing is also great for business owners who wish to gain a practical, hands-on skills in planning and using a wide range of social media platforms.
By undertaking this course, you will be equipped with in-demand skills in social media and digital marketing. You’ll be equipped to work as a:Â
- Social Media Assistant
- Digital Marketing Assistant
- Community Manager
- Digital Marketing Officer
- Digital Marketing Automation Assistant
- Social Media Coordinator
| Units | Â |
|---|---|
| NAT11302001 | Â Write and Use Documents Required for Digital Implementation |
| SIRXOSM001 | Â Identify and Review Social Media and Online Platforms for Organisational Use |
| ICTWEB306 | Â Develop Web Presence Using Social Media |
| SIRXMKT002 | Â Use Social Media to Engage Customers |
| NAT11302002 | Â Deploy and Report on Social Media-Based Performance Marketing |
| NAT11302003 | Â Deploy and Report on Web-Based Performance Marketing |
| NAT11302004 | Â Apply Basic Subscription Services for Email and Messaging Marketing |
| NAT11302005 | Â Present Personal Influence in Social Media |
| SIRXOSM002 | Â Maintain Ethical and Professional Standards When Using Social Media and Online Platforms |
The entry requirements for this qualification are:
• Students must have completed Australian Year 10 or equivalent
For non-native English speakers, the following further requirements apply:
• IELTS 6.0 English language equivalence.
Learners must also have access to appropriate technology to allow them to complete the qualification. This includes a computer with a reliable internet connection and browsing ability, word processing applications such as Word and Spreadsheet applications such as Excel.
We recommend Microsoft Office Suite.
This qualification has two options available:
• 100% online study is available for domestic students.
• Blended learning is available for domestic and international students, consisting of 33% online and 67% face-to-face learning.
For course promotions, please contact info@acbi.edu.au
Possible Careers in Digital Marketing
Social Media Co-Ordinator
The average salary
$75,000/year
Digital Marketing Officer
The average salary
$81,000/year
Social Media Assistant
The average salary
$65,000/year
*All salaries provide by Glassdoor.com/Seek.com in 2024
What Our Students Say
In order to meet the demands of the market and to ensure that our training remains relevant for students, we conduct a yearly anonymous student survey. This survey helps inform us about our classes, our course offerings and our trainers.Â
of students agreed their trainer is knowledgeable
0
%
of students agreed they enjoyed their classes
0
%
of students agreed their trainer can explain concepts clearly
0
%
of students agreed they were give access to quality learning resources
0
%
*Based on our 2023 Student Surveys